1. Who can attend?

Leisure Industry Week is a trade show so therefore it is not open to members of the general public. You are eligible to attend if you have buying and purchasing responsibilities or control spend. Independent gyms, gym chains, leisure trusts, local councils, play operators, caravan parks, water parks, theme parks, sports clubs, architects, designers, personal trainers, swim teachers, distributors, suppliers, retailers, press agencies, schools, academies and universities are all welcome. Not sure LIW is for you? Call us on 01926 485423 to discuss the benefits.

2. How can I register for the show?

You can register for your free ticket to liw via this link.

To register for a Press Pass, please request a press pack here.

3. I am a student, am I able to attend the show?

Students of A-Level and above (individuals and groups) on relevant courses of study are welcome to attend the show but will not be permitted to trade. Students under 18 must be accompanied by a teacher.

4. Can I bring children?

We advise that children under 16 do not attend the event as this is a trade only event and there are no crèche facilities. A Childs entry pass will be required for all those under the age of 16 – these can only be picked up on the day from the registration desks in the main entrance. Anyone over the age of 16 will be required to register for the event via the normal process.

5. Is the show free to attend?

Entry is free to all trade visitors (or those looking to open a new business in the next 12 months) who register before 14th July.

6. Can I register when on arrival to the show? / on-site

Yes, you may register on arrival to the show however there is an on the day registration and entry free of £30.00 to do so.

7. When will I receive my Entry badge?

Post: Your entry badge will arrive by post within the two week run up the show open. However, if you do not receive your entry badge by post you can still print your e-ticket which you will receive attached to your confirmation email once you have registered to attend the show.

Email: You can print your e-ticket at the end of registration or from the confirmation email once registration is complete. If you are unable to print your ticket, don’t worry – just show us your confirmation email on your mobile device.

8. Can I edit my registration details?

If you wish to edit your registration details, please go our registration page, enter your registration key (from your confirmation email) and insert it into the registration key box at the start of the registration process. This will open your previous registration and all details can be edited.

Alternatively, you can click on ‘edit details’ on the confirmation email after you have registered and this will also take you to your registration details.

NB: The option of having your entry badge posted cannot be changed in the 2 week run up to the show open days as badges will have already been posted.

10. Is my show registration, date specific?

Registration for the show is non-date specific. Once you have registered and have printed your e-ticket/received your entry badge you are able to attend the show on any of the show open days and as many times as you wish.

11. Where does my visitor e-ticket/entry badge allow me access to?

Your e-ticket/entry badge allows you access to the whole show unless stated otherwise. For example, if your e-ticket/badge states ‘Press’ you will have access to the show Press Lounge.

12. What if I have forgotten my e-ticket/badge when I arrive at the show?

Registration staff at the main registration desks will be able to find you by company name/surname on our data base to print your entry badge. If you can, please provide proof of company name via business card or confirmation email etc. Entry to the show without e-ticket/ badge will be done at the registration staffs discretion.


1. Where does the Show take place?

Hall 4

NEC Birmingham


B40 1N


2. How do I get there?

For more information on getting to the NEC please click here.

3. Where do I park?

For more information on parking at the NEC please click here.

4. Is there free WIFI at the venue?

Yes, free WIFI is available throughout all the Show Halls at the NEC Birmingham. To connect, select ‘NEC Free Wifi’, and fill in the information form on your browser page.

5. Where can I eat/drink?

The NEC features a wide range of bars, restaurants and seating areas around Hall 4 and in the corridors of the venue offering anything from a quick drink to a more substantial meal. For more information, click here.

6. What date/time does the show open?

Show opening times are as follows:

Tuesday 20th September: 9.00am – 5.00pm

Wednesday 21st September: 9.00am – 5.00pm

7. Is there a cloakroom?

Yes, there are cloakrooms available in the main piazza at all show all entrances. Prices start at £1.00 per item. Items are left at your own risk. Large cases accepted within reason.

8. How do I find my way around the show once I have arrived?

On arrival to the show, show guides with floor plans will be available to collect at the entrance.

9. Is there an ATM?

Full banking facilities are available at the Natwest Bank located in the Piazza outside Hall 4. ATMs are located adjacent to Hall 1.

10. Are there disabled facilities at the venue?

Yes. For more information on disabled access and facilities at the NEC please click here.